You may need to adjust your business operations during this time. This could mean changing your hours, temporarily closing, or changing the types of products and services you offer.
Make sure to share this updated information on all of your online channels, like your website, Business Profile on Google and social media channels.
- Update hours or status edit your hours or mark your business as “temporarily closed” if needed.
- Confirm phone number double check your phone number and turn on messaging to make sure customers can reach you.
- Post updates, Posts to communicate timely information, like delivery options or inventory updates.
- Add or edit attributes
Adapt to your customer behavior
Customer behavior is changing with new regulations, so you may be wondering what your specific customers need from a business like yours right now. Consider asking them directly via your social media channels, or using tools like Google Trends and Google Alerts for insight into your local market or industry.
You may also be looking to shift some of your products or services online. Start by thinking about what value you offer your customers. Are there ways for you to offer that value in a different format or online channel? For example:
- A retailer with a brick and mortar shop might sell products online
- A restaurant might offer online ordering for pickup and delivery
- A personal trainer might begin virtual training sessions for clients
- An artist might host a YouTube live stream to teach classes
If you do not have a website for your business, start by getting a domain and exploring options for building a website. Your website can be simple – just make sure you include key information about your business and how potential customers can contact you.
You can also consider starting a free YouTube channel for your business. You can create videos to introduce your business, showcase what’s great about your products or services or teach customers how to do something new.
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